Our Team
Right from research and development, to formulations and trials, down to the sales and marketing, our team ensures that your experience with Paradyes remains smooth and pleasant. Meet the core members of our team here, and learn about their unique roles and contributions.
Yushika Jolly
Yushika Jolly, founder and CEO of Paradyes, turned her love for hair coloring into a brand that’s redefining how India sees hair color. With a background in Fashion Design from NIFT Gandhinagar and a Master’s in Design Management & Cultures from the University of the Arts London, she combined creativity with hands-on expertise to build Paradyes from the ground up. Yushika worked closely with experts to develop vibrant, safe hair colors and remains deeply involved in every detail, from product design to strategy. For her, Paradyes is about giving people the freedom to express themselves through color.
Siddharth Raghuvanshi
As Co-founder and COO, Siddharth brings a strong foundation in finance and operations to Paradyes. An MBA graduate from Symbiosis International University, he has extensive experience in financial planning and risk assessment with companies like Siemens. Siddharth oversees financial strategies, compliance, and operational processes, ensuring everything runs smoothly behind the scenes. His focus on efficiency and long-term growth drives Paradyes forward.
Karan Jolly
Karan Jolly leads the Research and Development efforts at Paradyes as the Co-founder and Chief Technical Officer. With a degree in Food Engineering & Technology from ICT Mumbai and a Master’s in Biotechnology from Georgetown University, Karan combines scientific expertise with a passion for innovation. He works hands-on with the team to develop cutting-edge formulations, ensuring Paradyes consistently delivers high-quality products that customers love.
The late Mr. Maninder Singh Jolly
The late Mr. M.S. Jolly laid the foundation for Paradyes with his decades of experience in industries like specialty chemicals and dyes. A first-generation entrepreneur with a BSc. and BSc(Tech) from UDCT Mumbai, he played a key role in developing high-quality, customized hair dye formulations. His passion for innovation continues to inspire the brand through his son, Karan Jolly, who carries his vision forward.